news
BBDO Indonesia and BBDO Guerrero help Sweety to warn parents to ‘change their diaper before it changes them’
BBDO Indonesia and BBDO Guerrero have joined forces with Sweety on a campaign for Sweety Silver Pants. Inspired by Indonesian myths, the campaign illustrates how parents need to change their baby’s diaper regularly if they want to prevent monster tantrums.
Read MoreBBDO Guerrero launces “The Dissolving Bottle” – all shampoo, zero plastic
BBDO Guerrero is introducing The Dissolving Bottle – an open-source re-design of traditional shampoo packaging, giving it an eco-friendly makeover. It aims to make shampoo bars more intuitive by giving them a shape similar to the kind of small bottles used in hotels. The BBC’s Howard Johnson calls it the shampoo bottle that’s “100% Pinoy. 0% Plastic.”
Read MoreBBDO Guerrero creates fairytale worlds by layering GIF stickers on Instagram
The threat of COVID-19 continues to force many countries to remain under quarantine. Playgrounds are still closed. Children are encouraged to stay home. Schools are geared for a full year of distance learning.
Read MorePepsi launches a 77% celebration with BBDO Guerrero
Early this year, BBDO Guerrero worked with Pepsi to put its cola taste to the test with the #PepsiTasteChallenge. The brand invited thousands of Filipinos to participate in the taste test challenge, hosted in key cities in the Philippines.
Read MoreBBDO Guerrero launches 2020 Creative Internship Program
BBDO Guerrero is looking for aspiring copywriters and art directors to be part of the next batch of the ‘Barbero’ training program.
Read MoreBBDO Guerrero appoints co-General Managers to agency team
BBDO GUERRERO has appointed Karen Go and Angelica Lorenzo as co-General Managers of the agency. They will join the agency’s executive committee and report directly to CEO Francine Kahn-Gonzalez. The two are tasked to grow and manage the agency’s two main business units. Both have spent most of their careers at the agency and have developed strong client partnerships over the years through their commitment to work excellence and results.
Read MorePhilippine Department of Tourism and BBDO Guerrero urge tourists to ‘stay home’ and dream of a vacation in the Philippines
The Philippine Department of Tourism (DOT), with its lead creative partner BBDO Guerrero, has launched a series of 16 films called ‘Wake Up in the Philippines’ that highlight the best tourism spots all over the country. This far-reaching campaign attempts to showcase all the fun one can experience in the Philippines in all of its 16 regions.
Read MoreBBDO Guerrero and Mountain Dew bring thrills home with the ThrillTok Challenge
BBDO Guerrero has launched the #DewThrillTokChallenge, inviting everyone missing the thrill of the outdoors to get creative and have fun from the safety of their homes.
Read MoreBBDO Guerrero adds twist to iconic Snickers tagline to encourage people to stay home
As people are getting restless in quarantine and missing the outside world each day, Snickers and BBDO Guerrero found a bold way to highlight one of the best things about staying home— being you.
Read MoreBBDO Guerrero launches “Community Shields” campaign to support frontliners
BBDO Guerrero has launched a campaign aimed at addressing the lack of personal protective equipment (PPEs) for community frontliners working as delivery guys, market vendors, garbage collectors, neighborhood bakers, community watchmen, and the like. The WHO (World Health Organization) has declared a worldwide shortage of PPEs. #CommunityShields is an initiative to raise awareness on the lack of PPEs for Community Frontliners.
Read MorePH Dep’t of Tourism partners with BBDO Guerrero to provide virtual backgrounds encouraging people to “Travel from Home”
The Philippine Department of Tourism, in partnership with BBDO Guerrero, has launched a campaign encouraging people to “travel from home”. The campaign uses the virtual background feature used by conference call facilities and video conferencing platforms to enable people to see the beautiful landscapes of the Philippines from the safety and comfort of their home.
Read MoreBBDO Guerrero celebrates PH Reading Assoc’s 50th year by hiding books in font folders
The Reading Association of the Philippines (RAP) and BBDO Guerrero have introduced a collection of original typefaces called Font Books.
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