Play the Dew

Play the Dew

Play the Dew Mountain Dew’s Play The Dew campaign captures gamers with just one word—DEW! In a bold and refreshing approach to dominate the gaming market, PepsiCo Philippines has found an unexpected power-up through the very sound of its name. With ‘Play The Dew’,...
Fly With Her

Fly With Her

Fly With Her Breaking Barriers: Philippine Airlines and BBDO Guerrero’s ‘Fly With Her’ inspires the next generation of women pilots. In a bold step towards greater diversity and inclusion in aviation,  Philippine Airlines (PAL) has launched the ‘Fly...
Feast like a Doña

Feast like a Doña

Feast like a Doña Feast Like a Doña: BBDO Guerrero and Doña Elena Reimagine Home-Cooked Meals with an Operatic Twist Doña Elena is a well-known and trusted brand, especially when it comes to olive oils. It is a must-have for a delectable gourmet experience at home....
Care That Comes from the Heart

Care That Comes from the Heart

Care That Comes from the Heart Experience the Warmth of Filipino Care in Philippine Airlines’ New Film   This holiday season, Philippine Airlines (PAL) isn’t just flying travelers to their destinations — it’s taking them on an emotional journey. With its latest...
Lola and Jacob

Lola and Jacob

Lola and Jacob Transforming the Remittance Industry: Pomelo Combines Credit Innovation and Family Connection Pomelo is showing how families can do more than just send money across borders. Designed for Filipinos in the United States who want to extend financial...